The Regulatory Council of the D.O. Navarra makes a donation to the Diócesis de Pamplona y Tudela's Cáritas project as part of the "Choose Navarra, choose D.O. Navarra wines" campaign, which runs until the end of the year.
The D.O. Navarra is immersed in the campaign Choose Navarra, choose wines D.O. Navarra What promotes the consumption of local products among Navarrese people. A campaign that seeks the attention of the region's citizens and includes the support of hospitality businesses and shops in the Chartered Community. Along these lines, wristbands were produced to show support for wines from the D.O. Navarra. These wristbands were intended to be given to everyone who ordered a wine from the Navarra Designation of Origin in bars and restaurants participating in the campaign, which could not be carried out due to the restrictions caused by the pandemic originating from COVID-19.
50%% of the investment made in the bracelets has been donated to the project Diocesan Cáritas of Pamplona and Tudela as support for a non-profit initiative in Navarre. The organization has assisted nearly 6,000 families with significant needs or at risk of social exclusion through various programs such as accompaniment, residential care, the day center, and immigration services, among others. "The pandemic has not solved or made any of the social problems we had before it disappear. What it has done is highlight some problems more and make us see some that we were almost unaware of, or unaware of their consequences."\[company name] affirmed.
David Palacios, president of the Navarra Denomination of Origin, presented a check for 2,000 euros to Maite Quintana, general secretary of Cáritas Diocesana of Pamplona and Tudela.This year has served to increase our awareness of our social dimension and the vital need to support one another, especially those closest to us who need it most. Our Designation of Origin belongs to everyone and is for all people.," Palacios comments.
The delivery of this donation is the final finishing touch to the actions carried out in the ongoing promotional campaign of D.O. Navarra, which is currently present in the Alcampo, E.Leclerc, Carrefour, Eroski, and BM supermarkets. Through it, the aim is to give away a year of free wine to ten lucky winners to help make 2021 a little better.www.divinonavarra.com).
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