Navarra exhibits in the Big Apple

The Regulatory Council of the Navarra Designation of Origin promotes the participation of a group of wineries in the USA Trade Tasting exhibition, which will be held in New York on May 13th and 14th, targeting a professional audience. 

The Navarra Denomination of Origin travels to New York to participate in the trade fair and exhibition on May 13 and 14. USA Trade Tasting 2019 which will bring together American buyers and producers at an annual event that features an extensive conference program. Last year's edition was the most successful, with the participation of a hundred exhibitors and the attendance of 2,000 professionals. In this context, the Regulatory Council is promoting a joint space under the umbrella of Navarra, where a group of wineries will showcase their new products to the market: Bodegas Escudero, Bodega Inurrieta, Bodegas Castillo de Monjardín, Bodegas Ochoa, Bodega de Sarría, Bodegas Valcarlos, Bodegas Nekeas, Bodegas Marco Real, Bodegas Quaderna Vía, and Bodegas Alconde.

This participation is part of the international promotion plan developed by the Regulatory Council for the dissemination of the Navarra Designation of Origin in the United States. Navarra wines have been present in the US market for many years, becoming a traditional destination for our Designation of Origin. This year, among other activities, we have decided to participate in the USA Trade Tasting in New York with high expectations. Jordi Vidal, manager of the Regulatory Council, who will attend the event to support the participating wineries, comments.

In the first months of the year, sales of wine with the D.O. Navarra designation in the United States have notably increased compared to the same period last year. This is especially true for white and rosé wines. Thus, between January and February, nearly 120,000 liters of wine were exported. Given these figures broken down from the Regulatory Council's statistics, the forecasts are promising for now. In 2018, close to half a million liters of D.O. Navarra wines were sold in that market.