{"id":10249,"date":"2026-06-02T10:19:31","date_gmt":"2026-06-02T08:19:31","guid":{"rendered":"https:\/\/navarrawine.com\/?p=10249"},"modified":"2026-06-02T10:19:35","modified_gmt":"2026-06-02T08:19:35","slug":"pide-con-orgullo-pide-vinos-d-o-navarra-continua-su-recorrido-con-una-segunda-pieza-audiovisual-ambientada-en-un-bar-en-navarra","status":"publish","type":"post","link":"https:\/\/navarrawine.com\/en\/pide-con-orgullo-pide-vinos-d-o-navarra-continua-su-recorrido-con-una-segunda-pieza-audiovisual-ambientada-en-un-bar-en-navarra\/","title":{"rendered":"\"Ask with pride, ask for D.O. Navarra Wines\" continues its journey with a second audiovisual piece set in a bar in Navarra."},"content":{"rendered":"<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/navarrawine.com\/wp-content\/uploads\/2026\/06\/Bar15.jpg\" alt=\"\" class=\"wp-image-10250\" srcset=\"https:\/\/navarrawine.com\/wp-content\/uploads\/2026\/06\/Bar15.jpg 1920w, https:\/\/navarrawine.com\/wp-content\/uploads\/2026\/06\/Bar15-1280x720.jpg 1280w, https:\/\/navarrawine.com\/wp-content\/uploads\/2026\/06\/Bar15-980x551.jpg 980w, https:\/\/navarrawine.com\/wp-content\/uploads\/2026\/06\/Bar15-480x270.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1920px, 100vw\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The \"Ask with pride, ask for D.O. Navarra Wines\" campaign continues to advance with the launch of its second audiovisual piece, a new installment that maintains the objective of reinforcing the consumption of D.O. Navarra wines in Navarra and remembering the importance of supporting a product that is part of our land's identity, economy, and culture.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Following the launch of the first piece, set in a restaurant, the campaign now presents a second video set in a bar, one of the most common places for social wine consumption. With this new installment, the initiative continues to appeal to both consumers and Navarran hospitality to ensure that D.O. Navarra Wines occupy the prominent place they deserve in our moments of leisure and enjoyment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The campaign is born from an everyday reality: many wine consumers in Navarra continue to opt for wines from other appellations when in bars, restaurants, or shops, placing wines produced in their own community on the back burner. Faced with this situation, \"Ask with pride, ask for D.O. Navarra Wines\" launches a positive and direct message: Navarra has high-quality, distinctive, and authentic wines, and it's time to value them, recommend them, and choose them more often.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The initiative targets two key audiences. On one hand, it aims at wine consumers in Navarra, inviting them to proudly order D.O. Navarra wines. On the other, it targets Navarra's hospitality sector, encouraging bars, restaurants, and specialized establishments to prioritize and recommend local wines on their menus, suggestions, and by-the-glass offerings.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Because behind every glass of D.O. Navarra wine, there's much more than just a product. There are winegrowers and wineries that keep a way of life tied to the land alive. There's employment, rural development, and opportunities for many people to continue living in their villages. There are vineyard landscapes that are part of Navarra's visual and cultural identity. There's tourism, gastronomy, local economy, and a fight against depopulation. Wine is also a social and economic driver for the Chartered Community, and supporting D.O. Navarra wine means investing in Navarra's future.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The campaign unfolds through a collection of short videos for social media and digital platforms, each set in a different context related to wine consumption. The first piece conveyed the message in a restaurant, highlighting the importance of choices at the table and the role of hospitality in recommending wines. This second installment is set at a bar counter, an everyday environment where decisions also count and where ordering a glass of Vino D.O. Navarra can become a simple gesture of support for our own.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The entire campaign is built on humor and approachable language, aiming to connect particularly with a young and adult audience accustomed to consuming content on social media. The objective is to move away from pessimistic discourse and create pieces with viral potential, leveraging humor as one of the most effective tools for generating conversation and amplifying messages.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Although the wine sector is going through a complex time, the campaign wants to look to the future with optimism and energy. Navarra has an extraordinary product, with recognized quality, its own personality, and a strong connection to the territory. All that's needed is to believe in it more, value it more, and feel proud to ask for it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Because supporting local is also a way of saying who we are.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\ud83c\udf77 Proudly order, order Wines D.O. Navarra.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"&quot;Ask with Pride, ask for D.O. Navarra Wines.&quot; In a bar, in Navarra...\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/sW4OT3aRgLs?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\">\"Ask with pride, ask for D.O. Navarra Wines\" continues its journey with a second audiovisual piece set in a bar. <\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"&quot;Proudly order, order D.O. Navarra Wines&quot;. Restaurants, Navarra.\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/pjhgdsuIz5E?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\">First video of the campaign \"Ask with Pride, ask D.O. Navarra Wines\" from the Denominaci\u00f3n de Origen Navarra. <\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">In the words of the president of the Regulatory Council of the Denominaci\u00f3n de Origen Navarra, David Palacios, <em>Betting on our own is also a way to feel proud of Navarre. Let's remember this every time we sit down at a table or order a glass of wine. We have the best wines in our history, and in Navarre, we should be the first to believe in them, recommend them, and proudly boast about what we are capable of doing here. This should be a shared commitment between those who enjoy wine and those who offer it every day in our hospitality sector.<\/em><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">The realization of this D.O. Navarra campaign is possible thanks to the collaboration of Reyno Gourmet and the Government of Navarra, through the European Agricultural Fund for Rural Development.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>\"Ask with pride, ask for D.O. Navarra Wines\" continues its journey with a second audiovisual piece set in a bar. <\/p>\n<p>The \"Ask with pride, ask for D.O. Navarra Wines\" campaign continues to advance with the launch of its second audiovisual piece, a new installment that maintains the objective of reinforcing the consumption of D.O. Navarra wines in Navarra and remembering the importance of supporting a product that is part of our land's identity, economy, and culture.<\/p>","protected":false},"author":12,"featured_media":10238,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"<!-- wp:image {\"id\":10047,\"sizeSlug\":\"full\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-full\"><img src=\"https:\/\/navarrawine.com\/wp-content\/uploads\/2026\/03\/Z91_7788-1.jpg\" alt=\"\" class=\"wp-image-10047\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p><strong>\u00a0El Palacio de Congresos Baluarte ser\u00e1 el escenario, los d\u00edas 17 y 18 de abril, de la decimotercera edici\u00f3n de Vinofest Navarra, una cita ya consolidada organizada por el Consejo Regulador de la Denominaci\u00f3n de Origen Navarra que reunir\u00e1 a m\u00e1s de veinte bodegas.<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Pamplona se prepara para acoger de nuevo uno de los eventos m\u00e1s esperados por los amantes del vino. Vinofest Navarra regresa los d\u00edas 17 y 18 de abril a Baluarte con una propuesta que invita a descubrir, degustar y disfrutar de una amplia selecci\u00f3n de vinos de la D.O. Navarra. En esta edici\u00f3n, veintid\u00f3s bodegas participar\u00e1n en el evento, presentando sus nuevas a\u00f1adas de vinos blancos, rosados y tintos. Pero Vinofest es mucho m\u00e1s que una degustaci\u00f3n: es una oportunidad para acercarse a las personas que est\u00e1n detr\u00e1s de cada vino, conocer sus proyectos, su filosof\u00eda y el proceso de elaboraci\u00f3n directamente de la mano de en\u00f3logos\/as y productores\/as.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Las bodegas participantes en esta edici\u00f3n son <strong>Bodega Cosecheros de Olite, Bodega de Sada, Bodega Gran Feudo, Bodega Inurrieta, Bodega Pago de Cirsus, Bodegas Castillo de Monjard\u00edn, Bodegas Irache, Bodegas Lezaun, Bodegas Alconde, Faustino Rivero Ulecia - Marqu\u00e9s del Atio, Bodegas Mal\u00f3n de Echaide, Bodegas Escudero \u2013 Hacienda Logos, Bodega Piedemonte, Bodegas Marco Real, Bodegas M\u00e1ximo Abete, Bodegas Ochoa, Bodegas Olimpia, Bodegas Valcarlos, Bodegas Pr\u00edncipe de Viana, Bodegas San Mart\u00edn, Vinos y Vi\u00f1edos Dominio Lasierpe y Vi\u00f1a Zorzal Wines.<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><a href=\"https:\/\/www.navarrawine.com\/wp-content\/uploads\/2025\/03\/Vinofest-Navarra-2025-Bodegas-y-Vinos.pdf\"><strong>Consulta todos los vinos y bodegas presentes en Vinofest Navarra 2025 aqu\u00ed.<\/strong><\/a><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>El evento se organizar\u00e1 en tres sesiones: una el viernes 17 de abril por la tarde (17h a 20h) y dos el s\u00e1bado 18 de abril, en horario de ma\u00f1ana (11:30h a 14:30h) y tarde (17h a 20h).<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>El precio de la entrada es de 18 euros e incluye la degustaci\u00f3n de los vinos presentados por las bodegas y una copa de cristal. Adem\u00e1s de catar diferentes referencias, los asistentes podr\u00e1n conocer las experiencias enotur\u00edsticas que ofrecen las bodegas y sumergirse en la historia y la tradici\u00f3n vitivin\u00edcola de la D.O. Navarra. <\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>El evento ser\u00e1 amenizado con m\u00fasica y <strong>las entradas pueden adquirirse de manera anticipada en la web <a href=\"https:\/\/www.baluarte.com\/es\/agenda\/evento\/vinofest-navarra-11-12-abril-2025\">www.baluarte.com<\/a><\/strong> y en la taquilla de Baluarte, con un aforo m\u00e1ximo de 650 personas por sesi\u00f3n. Esta limitaci\u00f3n garantiza una experiencia c\u00f3moda y de calidad para los asistentes, que podr\u00e1n disfrutar de m\u00e1s de cien referencias de vino distintas en la sala de exposiciones.\u00a0<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Como novedad destacada, <strong>Vinofest Navarra ampl\u00eda su recorrido en 2026<\/strong> y har\u00e1 parada tambi\u00e9n en <strong>Tudela<\/strong>. La cita ser\u00e1 el <strong>s\u00e1bado 23 de mayo<\/strong>, recuperando as\u00ed este encuentro en la Ribera navarra. Pr\u00f3ximamente se dar\u00e1n a conocer todos los detalles de esta edici\u00f3n.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>David Palacios, presidente del Consejo Regulador de la D.O. Navarra, ha destacado la importancia de este evento: <strong><em>\u201cVinofest Navarra es, ante todo, un evento pensado para el consumidor, una forma cercana y din\u00e1mica de descubrir la enorme diversidad de nuestros vinos y bodegas mientras se disfruta de la cultura que los rodea. El vino forma parte de nuestra identidad y de nuestra manera de entender el territorio, y encuentros como Vinofest Navarra son clave para acercarlo a las personas. Queremos que quien venga conozca, pruebe y, sobre todo, se sienta orgulloso de pedir y elegir los vinos D.O. Navarra, tanto en bares y restaurantes como en su d\u00eda a d\u00eda\u201d.<\/em><\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>En los pr\u00f3ximos d\u00edas se publicar\u00e1n todos los vinos que estar\u00e1n presentes en la edici\u00f3n de este a\u00f1o. La organizaci\u00f3n de Vinofest Navarra es posible gracias a la colaboraci\u00f3n de Reyno Gourmet y del Gobierno de Navarra a trav\u00e9s del Fondo Europeo Agr\u00edcola de Desarrollo Rural.&nbsp;<\/p>\n<!-- \/wp:paragraph -->","_et_gb_content_width":"","footnotes":""},"categories":[1],"tags":[237,69,156,233,232,231,234,70,193,68],"class_list":["post-10249","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria","tag-bares-navarra","tag-consejo-regulador-do-navarra","tag-hosteleria","tag-hosteleria-navarra","tag-pideconorgullo","tag-pidedonavarra","tag-restaurantes-navarra","tag-vino","tag-vinos-d-o-navarra","tag-vinos-navarra"],"acf":[],"_links":{"self":[{"href":"https:\/\/navarrawine.com\/en\/wp-json\/wp\/v2\/posts\/10249","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/navarrawine.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/navarrawine.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/navarrawine.com\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/navarrawine.com\/en\/wp-json\/wp\/v2\/comments?post=10249"}],"version-history":[{"count":0,"href":"https:\/\/navarrawine.com\/en\/wp-json\/wp\/v2\/posts\/10249\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/navarrawine.com\/en\/wp-json\/wp\/v2\/media\/10238"}],"wp:attachment":[{"href":"https:\/\/navarrawine.com\/en\/wp-json\/wp\/v2\/media?parent=10249"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/navarrawine.com\/en\/wp-json\/wp\/v2\/categories?post=10249"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/navarrawine.com\/en\/wp-json\/wp\/v2\/tags?post=10249"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}